We have a Swatch store in Downtown Portland and they have a zillion cool watches at pretty affordable prices. I just learned about CreArt for Swatch, an artist collaboration and challenge amongst four artists to design for 'the world's smallest canvas'. Below is Billy the Artist, a NYC-based "Urban Primitivist" painting the window of the Times Square Swatch store this past July.
I like the funky black & white version, AfterDark ($55). Multi-colored Morning Glow is $65.